That's the ultimate question though, isn't it? How can you feel good about selling your services online? If you're anything like me, pushing products to people who haven't shown interest can feel super icky. You're putting your trust in the words of experts because they have $$$ aplenty stacking up in the bank. That may be true (it also could be a massive lie, you never know), but they're not you.

The world of online sales feels like a minefield - I totally get it, it can be confusing and every guru on every social media platform has a different freebie giving you different tips, tricks, 'daily checklists'. More often than not, each other and you end up working with 3 half-strategies that work in completely different ways and they're stitched together like some sort of franken-strategy - Let me save you some pain, a lot of these experts aren't giving you the why, or the knock-on effects of the actions you're taking.

Yeah, DM-ing 25 total strangers seems simple enough - and sure! There's a teeny tiny chance that you might convince one of them to hop on a call with you. But is it really worth it?

Chances are they're going to run in the other direction - They might not actually run, but I guarantee you the majority of them won't message you back, you might even get reported for spam or have them hit the good old block button! And should they come across you in the future when your business has uplevelled and you have a better offer, a better strategy and better branding, they're still going to remember you as that sales-starved person who jumped the gun and tried to push a product or service they didn't even know they wanted or needed down their throats the first time you spoke.